Make a Google Ads image set from one product photo

Three shapes, one tap

Google's image campaigns ask for a landscape image, a square and a portrait. Making them one at a time means three briefs and three chances for the product to drift. The Google Ads set makes all three together, from the same photo and the same copy. The landscape format is sized for Performance Max, Demand Gen and Display.

A download that fits the limits

Download for Google Ads gives you a zip: each image in the shape Google asks for, 1.91 to 1 landscape, square and 4 to 5 portrait, above Google's minimum size, plus a worksheet of headlines and descriptions. Headlines are fitted to 30 characters, and long headlines and descriptions to 90, cut at a word boundary and never mid-word.

Works for translated copy

Japanese, Chinese and Korean characters count double against Google's limits, so AdHalo counts them the same way. A translated headline fits the same field as an English one. Set the business name once in your brand kit and it fills the business name column of the export.

You stay in control of publishing

There is no Google Ads connection behind this. You review each image, download the zip and upload the files in Google Ads yourself. Check Google's current asset requirements and policies before you publish, and use only claims about your product that you can support.

Common questions